Jess shares the heartwarming story of the loss of a dear relative and how she turned to blogging and social media for comfort. Your support network shows up in the most unlikely places and with the advent of social media, another channel for support is born. People grieve in different ways and sharing with your social network is one way of coping.
Jess & Tommy talk about an article in INC magazine on the online home made / vintage selling site Etsy. Anyone can launch and sell on etsy.com but if you grow too large and have to outsource the production of such goods, you can not sell on the site any longer. Jess then turns the discussion to social selling and the “sell at home” marketplace. Makes you think how important social media and relationships are to the selling and buying process. Do you take recommendations for friends and family before you make purchasing decisions? Please be part of the discussion. Use #redshoespeaks in twitter or comment below!
Jess & Tommy talk about a quote from the CEO of Acer Computer on how the success of the Apple iPad is due to irrational consumers. How well do you as consumers like being called irrational? be part of the discussion by leaving your comments below or tweeting using the hashtag #redshoesspeaks
Lisa and Tommy talk about a tradition that Lisa learned at her first PR job called March FORTH. A time to stop and reflect with fellow co-workers on the past year, set goals both personally and professionally and look forward to the future.
We discuss how Klout works, brands going directly to consumers for reviews and if consumers will provide honest feedback to a company’s products or services.
Tommy and Lisa talk about the roll out of the Internet and it’s expected impact in the mid to late 90s. While the Internet didn’t change business over night back then, it surely is happening now. Take a listen and let us know what you think.