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><channel><title>Sparkatopia &#187; Blog</title> <atom:link href="http://www.tommytrc.com/sparkatopia/tag/blog/feed/" rel="self" type="application/rss+xml" /><link>http://www.tommytrc.com/sparkatopia</link> <description>Welcome to my little spot in the world</description> <lastBuildDate>Wed, 08 Sep 2010 13:49:55 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator><image><title>Sparkatopia</title> <url>http://1.gravatar.com/avatar/1464b78a60ab9cdf7a2634af7345ccbb?s=48&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%</url><link>http://www.tommytrc.com/sparkatopia</link> </image> <item><title>Red Shoes Speak No. 37: 5 Reasons to Blog</title><link>http://www.tommytrc.com/sparkatopia/red-shoes-speak-no-37-5-reasons-to-blog/</link> <comments>http://www.tommytrc.com/sparkatopia/red-shoes-speak-no-37-5-reasons-to-blog/#comments</comments> <pubDate>Mon, 02 Aug 2010 20:08:41 +0000</pubDate> <dc:creator>tommytrc</dc:creator> <category><![CDATA[Red Shoes Speaks]]></category> <category><![CDATA[Blog]]></category> <category><![CDATA[creativity]]></category> <category><![CDATA[hc miller]]></category> <category><![CDATA[interaction]]></category> <category><![CDATA[red shoes pr]]></category> <category><![CDATA[SEO]]></category> <category><![CDATA[thought-leadership]]></category> <category><![CDATA[tommytrc]]></category><guid
isPermaLink="false">http://www.tommytrc.com/sparkatopia/?p=1264</guid> <description><![CDATA[Red Shoes PR and iamThomasBishop, along with Tommytrc discuss 5 reasons blogs are a powerful tool for an organization. 1.) Interaction 2.) Give your company a face 3.) SEO 4.) Thought-leadership positioning 5.) Have fun and be creative Red Shoes Speak No. 37: 5 Reasons to Blog from Lisa Cruz on Vimeo.]]></description> <content:encoded><![CDATA[<p>Red Shoes PR and iamThomasBishop, along with Tommytrc discuss 5 reasons blogs are a powerful tool for an organization.<br
/> 1.) Interaction<br
/> 2.) Give your company a face<br
/> 3.) SEO<br
/> 4.) Thought-leadership positioning<br
/> 5.) Have fun and be creative</p><p><object
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href="http://vimeo.com/13689872">Red Shoes Speak No. 37: 5 Reasons to Blog</a> from <a
href="http://vimeo.com/redshoespr">Lisa Cruz</a> on <a
href="http://vimeo.com">Vimeo</a>.<div
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src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.tommytrc.com%2Fsparkatopia%2Fred-shoes-speak-no-37-5-reasons-to-blog%2F&amp;source=tommytrc&amp;style=normal&amp;service=bit.ly&amp;service_api=R_ce1377afeac08c32fdc049cd9809cd63" height="61" width="50" /><br
/> </a></div> ]]></content:encoded> <wfw:commentRss>http://www.tommytrc.com/sparkatopia/red-shoes-speak-no-37-5-reasons-to-blog/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Red Shoes Speaks No. 8 Social media, strategy or communication channel</title><link>http://www.tommytrc.com/sparkatopia/red-shoes-speaks-no-8-social-media-strategy-or-communication-channel/</link> <comments>http://www.tommytrc.com/sparkatopia/red-shoes-speaks-no-8-social-media-strategy-or-communication-channel/#comments</comments> <pubDate>Sat, 16 Jan 2010 12:38:38 +0000</pubDate> <dc:creator>tommytrc</dc:creator> <category><![CDATA[Red Shoes Speaks]]></category> <category><![CDATA[Best practice]]></category> <category><![CDATA[Blog]]></category> <category><![CDATA[Business]]></category> <category><![CDATA[Company]]></category> <category><![CDATA[jess dennis]]></category> <category><![CDATA[Marketing]]></category> <category><![CDATA[red shoes pr]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[tommytrc]]></category><guid
isPermaLink="false">http://www.tommytrc.com/sparkatopia/?p=1095</guid> <description><![CDATA[Jess and Tommy talk about Jess&#8217; blog post called Social media, not a strategy or a tactic…a communication channel. How should companies be using social media and incorporating it into their marketing plans? Jess and Tommy discuss best practices for corporate social media use. Red Shoes Speaks No. 8 Social media, strategy or communication channel [...]]]></description> <content:encoded><![CDATA[<p>Jess and Tommy talk about Jess&#8217; blog post called Social media, not a strategy or a tactic…a communication channel. How should companies be using social media and incorporating it into their marketing plans? Jess and Tommy discuss best practices for corporate social media use.</p><p><object
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href="http://vimeo.com/8720396">Red Shoes Speaks No. 8 Social media, strategy  or communication channel</a> from <a
href="http://vimeo.com/jessdennis">Jessica Dennis</a> on <a
href="http://vimeo.com">Vimeo</a>.</p><div
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