Sparkatopia

Jess Dennis and Tommytrc discuss the 2010 Winter Olympics and how social media is negatively affecting tape delays in programming. Can networks like NBC continue to control when live events are aired and whether participants can discuss the proceedings in their social networks? Are the big networks acting as gatekeepers and trying to control the message? Control freaks or not, discuss on Twitter using the hashtag #redshoesspeak.

Red Shoes Speak No. 16: Olympic Tape Delays from Jessica Dennis on Vimeo.

Are you a digital hoarder? Tommy and Jess discuss how Gmail and cloud computing have changed the way we store and search for information. Is Google changing the way individuals will file information forever? Let us know your thoughts on Twitter using the hash tag #redshoesspeak.

Red Shoes Speaks No. 15 Digital Hoarding from Jessica Dennis on Vimeo.

Kevin Smith (@thatkevinsmith) was asked to step off a Southwest Airlines (@SouthwestAir) flight on Feb. 13, 2010 due to his size. With over 1.6 million followers, Smith’s Tweets about the situation quickly hit mainstream media and blew up in social media. The Southwest Twitter account responded very quickly and appropriately with multiple apologies. As companies continue to engage in social media, how do they prevent or respond to crisis situations such as this? Join the conversation on Twitter using the hash tag #redshoesspeak.

Red Shoes Speak No. 14 Kevin Smith & Soutwest Air Crisis Communication from Jessica Dennis on Vimeo.

Jess and Tommy talk about Jess’ blog post called Social media, not a strategy or a tactic…a communication channel. How should companies be using social media and incorporating it into their marketing plans? Jess and Tommy discuss best practices for corporate social media use.

Red Shoes Speaks No. 8 Social media, strategy or communication channel from Jessica Dennis on Vimeo.