Sparkatopia » lisa cruz

Red Shoes Speaks No. 74 Bad Critiques vs Great Customer Service

tommytrc — Tue, 18 Oct 2011 21:27:49 +0000

Are you listening to your customers? If they say something bad about your business in real time on Twitter, would you confront them in person?

www.youtube.com/watch?v=vZB9eyK941A

Red Shoes Speaks No. 71 Personalized Thank You Notes

tommytrc — Wed, 27 Jul 2011 19:33:10 +0000

Tommy received a personalize thank you note in a technology purchase at work. Lisa and Tommy talk about ways companies differentiate themselves from their competition.

Join the conversation by commenting below or using hashtag #redshoesspeaks on twitter!

www.youtube.com/watch?v=MouWy8nmTys

Red Shoes Speaks No. 70 – Facebook & Skype together

tommytrc — Wed, 20 Jul 2011 11:45:46 +0000

Lisa & Tommy talk about the new integration of Skype chat within Facebook. Lisa’s not so big on the instant messaging capabilities in Facebook and doesn’t think she will use the video chat capabilities. Tommy is also leery of the new capabilities. Each tool has its own to gain from the merger of services. Interesting to see where this will go.

Join the conversation by commenting below or using hashtag #redshoesspeaks on twitter!

www.youtube.com/watch?v=zR1whJnEKtw

Red Shoes Speaks No. 67 News Aggregators for the Apple iPad

tommytrc — Thu, 07 Jul 2011 13:15:03 +0000

Lisa and Tommy talk about their picks for best news aggregators for their Apple iPads. Lisa likes Fluent News and the Daily and Tommy prefers flipboard. One beef they both find with the crop of newsreaders is the fact it takes time to download content and they are not very friendly in situations where you don’t have wifi or 3G access…like airline travel. There needs to be a way you can pre-download content for offline reading.

What’s your favorite newsreader / aggregator for your iPad? Join the conversation by commenting below or using hashtag #redshoesspeak on twitter!

www.youtube.com/watch?v=52cuQ4VsmKQ

Red Shoes Speaks No. 62 March F.O.R.T.H.

tommytrc — Tue, 22 Mar 2011 23:18:24 +0000

www.youtube.com/watch?v=rY3g8NhFhk0

Lisa and Tommy talk about a tradition that Lisa learned at her first PR job called March FORTH. A time to stop and reflect with fellow co-workers on the past year, set goals both personally and professionally and look forward to the future.

Red Shoes Speak No. 60 Using Klout to Build Social Media Buzz

tommytrc — Thu, 03 Feb 2011 21:03:58 +0000

We discuss how Klout works, brands going directly to consumers for reviews and if consumers will provide honest feedback to a company’s products or services.

www.youtube.com/watch?v=Y4sdz_8t2es

Red Shoes Speak No. 59 SuperBowl Fever and Social Media

tommytrc — Thu, 03 Feb 2011 20:48:46 +0000

Tommy and Lisa talk about the Superbowl (Go Pack Go!) and how a few companies are integrating social media campaigns with the excitement.

www.youtube.com/watch?v=LagNQk1luQc

Red Shoes Speaks No. 56 A little discussion about a big change

tommytrc — Thu, 23 Dec 2010 16:28:03 +0000

Tommy and Lisa talk about the roll out of the Internet and it’s expected impact in the mid to late 90s. While the Internet didn’t change business over night back then, it surely is happening now. Take a listen and let us know what you think.

Red Shoes Speaks No. 56 A little discussion about a big change from Lisa Cruz on Vimeo.

Red Shoes Speaks No. 51 Celebrity Influencers

tommytrc — Mon, 20 Dec 2010 15:50:55 +0000

Does a being a celeb and having a big following mean big influence? Not so much.

Red Shoes Speaks No. 51 Celebrity Influencers from Lisa Cruz on Vimeo.

Red Shoes Speaks No 55 Lisa’s TSA Experience

tommytrc — Thu, 09 Dec 2010 16:44:00 +0000

How did TSA do communicating the new screening process to both their own employees and the public? Let us know what you think.

Red Shoes Speaks No 55 Lisa’s TSA Experience from Lisa Cruz on Vimeo.